Discounts, special offers, give aways and deals. These are just a few of the most common salon marketing strategies. They have been the go-to tactics for years, and we understand why. I mean, it is understandable to see the appeal of these plans.
There is, however, one salon marketing strategy that is rarely used but unbelievably effective!
To find out what that is, check out our latest episode of the Phorest Salon Growth Series:
So there you have it! Pretty amazing right? It’s funny how something so obvious and so effective isn’t a more common practice in the average salon marketing strategy. I understand that these kind of things are usually done in most businesses without actually being considering a marketing tactic.
But what happens when you make a conscious attempt at implementing some of these ideas into your current salon marketing strategy?
As author, marketing guru, and serial entrepreneur Gary Vaynerchuk once said:
“The Best Marketing Strategy Ever: Care”
If this kind of thing sounds like the way to go or if you are looking for some more inspiration in this area, then why not check out our article on ways to generate business through goodwill!
Or perhaps you might have seen something like this yourself? If so, we would love to hear about it! Just drop it in the comments box below and we’ll check it out.
Alternatively, you could throw us a tweet on Twitter at @ThePhorestWord.
Thanks for reading.
Oh and by the way, if you are looking to bring your salon to the next level, why not request a free demo of our software today! 🙂
Connor Keppel works on the marketing team at Phorest. Have a question for Connor? Just email marketing@phorest.com or call Irl: 01 874 7800 UK: 0207 100 9290.
