Category: Sales & Marketing

Salon Owner Guest Special: How Sue Carter Created her Online ‘Image’

Salon owner Sue Carter is no stranger to success. Her salon ‘Image’ based in Ipswich is going from strength-to-strength and has won many awards over its 12 years in business. […]

The Daily Deal – an Effective Way to Damage Your Brand and Deplete Your Profit

Daily deals – a temptation that many salons have and will give into. It seems like an easy and effective way to get new clients through the door. Thousands of […]

The 8 Commandments of Impeccable Client Management

Like any business, your clients are what keep your business going through good times and bad. While some may be painful to deal with, you can’t afford to lose a […]

A 20 Day Plan to Run a Successful Make-up Promotion in Your Salon

It’s easy – all you have to do is run a successful make-up promotion in the comfort of your own salon to earn £2000 + in an evening. How? A […]

3 FREE SMS Ideas to Create a Product Sales Heatwave this Summer

Summer, a season associated with heat and fun. There’s a sense of optimism in the air as everybody waits standing by the window hoping the sun appears for their after-work […]

Why Sending a Reminder is So Important

I’m a few wisdom teeth away from being finished with my dentist for the foreseeable future. However, I should be finished with them already. I’m not the kind of person […]

(3 FREE Templates Included) Use SMS to Get New Clients through Facebook

You have so many options when it comes to talking to your clients: mail, email, SMS, Twitter, Facebook, advertising in the press and many more. As a salon owner you […]

Why a Treat is Better for Your Business than a Discount

A survey of UK consumers in 2012 by Ipsos MORI, found that 70% of consumers prefer a loyalty scheme that offers them better services for being more loyal over occasional […]

3 Salon Mother's Day Email and SMS Promo Ideas

Mother’s Day is fast approaching, and while it’s obviously a day to show your unconditional love for your mother. It is also a great opportunity for you to make a […]