Avril Kealy

Avril Kealy is an in-house writer and Content Strategist at Phorest Salon Software. She is the author of various Phorest blogs, articles and ebooks, and is particularly interested in salon and spa marketing, industry trends, and insights into revenue growth. With a focus on first-hand research, Avril is happiest when interviewing clients to bring you real-life stories of success from the salon floor. Her writing has previously been featured in Creative Head, PBL Magazine, Professional Beauty & HJ Ireland, Colour World, and Scratch Magazine, amongst other publications. Having worked in the salon industry for 4+ years, she is passionate about the unique creativity, diversity, and community of the industry, and aims to create accessible content that champions this.

8 min

The Salon Owner’s Guide to SEO

78% of consumers now search online before choosing a new salon to visit, according to Phorest research. This means having an online presence isn’t just important, it’s vital. Whether you’re […]

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Management

4 min

What To Consider Before Setting Software Staff Access Levels

Applying staff access levels in your software system can be one of the trickier aspects of salon management to master. Access to client databases and your salon appointment scheduler can […]

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Management / Finance

3 min

4 Salon Reports That Will Help Your Business Grow

As a business owner, it is vital to know about the inner details of your business. Salons can be complicated businesses to run. They are one of the only industries […]

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Salon Owner's Summit

3 min

Heather Yurko: Building A Great Salon Team Of Elite Performers

A master hairstylist and accomplished businesswoman, Heather Yurko is renowned for her contagious enthusiasm and expertise in cultivating a culture in her businesses. At the Phorest Salon Owners Summit 2019, she […]

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Avril Kealy

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