Where leaders love to learn

Keeping the Flow: How to Improve Internal Communication in Your Salon, Clinic, or Spa

Communication is the foundation of every high-performing team, especially in detail-driven environments like salons, spas, and clinics. It’s what keeps the all-important flow intact—minimising misunderstandings, enhancing collaboration and ensuring every […]

7 Things To Put On Your Year-End Salon Financial Checklist

As a salon, clinic, or spa owner, it can be difficult to navigate the world of tax, especially at year-end, when financial reporting and planning are paramount. To help you […]

Setting Targets For Salon & Spa Staff

Goal-setting isn’t just a business buzzword – it’s a proven strategy for driving performance and motivating teams. For salons, spas, and clinics, clear and actionable targets can make all the […]

Providing Access To Salon & Spa Services For Clients With Disabilities

Did you know that an estimated 1.8 billion people around the world experience some form of disability*? That’s around 13% of the global population. Many of whom are, or could […]

Welcome To Edition 2 Of The Pulse

We know how challenging this can be, and we’re dedicated to helping bring about change. We marched in solidarity with you outside Leinster House in October, and will continue to […]

Influencers Vs Celebrity Endorsements: What’s Best for Your Salon, Clinic, or Spa?

In recent years, the dynamics of marketing have changed. In the early 2000’s, celebrity endorsements dominated the scene; Emma Stone for Revlon and Eva Longoria for L’Oreal Paris to name […]

Salon Visual Marketing: The Golden Rules To Stand Out

In today’s marketing world, content is constantly vying for attention – and visuals have never been more important. Research from Art Kramer, a professor from Northeastern University, USA, suggests that […]

Expanding to a Second Location: How to Know When Your Salon Business is Ready

Opening a new location is a major goal for many business owners in the professional hair and beauty industry. Expanding your business, some believe, represents success. It signifies opportunity and […]

Celebrating Success with the 2024 Phorest Client Experience Awards

At Phorest, we believe that every salon experience should leave clients feeling not just pampered, but absolutely delighted. That’s why we’re thrilled to announce the winners of the 2024 Client […]