Where leaders love to learn

Nina Tulio on Leadership: Old School Vs New School

Bursting onto the 2024 Salon Owners Summit stage as day 2’s first keynote speaker, Nina Tulio was here to get the crowd pumped. Dancing on stage the music blaring from […]

Geno Stampora: What 30 Years Experience Taught Him About the Fundamentals of a Successful Salon

The charisma of Geno Stampora is something that must be experienced in person to truly appreciate it. The man, the myth, the legend, Geno’s performance at the 2024 Salon Owners […]

Keith Barry: Beyond Words – Harnessing the Power of Non-Verbal Communication

Irish mentalist, entertainer and subconscious mind specialist, Keith Barry, gave an incredible performance at the Salon Owners Summit 2024. With mind-bending live demonstrations, he had even the most sceptical audience […]

Between Alienation & Belonging, Never Just a Haircut or Beauty Service

“You’ll be on in roughly 10 minutes.” the Salon Owners Summit A/V team tells me quietly. Here I am, after a little over six months of brainstorming, ideation, research, and […]

Céad Míle Fáilte: Welcome to the 2024 Salon Owners Summit Recap

The great Irish writer William Butler Yeats once wrote, “There are no strangers here. Only friends you haven’t met yet.” This is the quote Ronan Perceval, CEO of Phorest Salon […]

Social Media Marketing Tips for Your Spa or Salon

Despite most of us scrolling on social media every day, harnessing its power for your business can be a daunting challenge. Did you know that a massive 93% of small […]

Last-Minute Valentine’s Day Promotion Ideas For Your Salon

Stuck for ideas on how to promote your business on the most romantic day of the year? Let us help. Because self-care and wellness are never out of style, salons […]

Reinforcing Our Foundations in 2024 With the Phorest in Focus Initiative

Earlier this month, we celebrated Phorest’s 20th anniversary at our annual Salon Owners Summit in Dublin. As CEO, this is my favourite way to start the year because it means […]

5 Ways to Provide Premium Customer Service in Your Spa or Salon

With so many salons and spas offering similar services, for many businesses, the quality of your treatments isn’t going to be what makes you stand out. It’s the quality of […]